I sometimes forget that I have it on. So comfy and nice to my pregnant skin. Love it!
AURA™ Ultra-Soft Comfort Bra
“I sometimes forget that I have it on. So comfy and nice to my pregnant skin.”
Natalia M., Norway · Verified buyer
Free size swap + 60 day money back guarantee
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Why moms switch
5 reasons this is the only bra you will reach for
Made for every stage, from your first trimester to your last night feed.
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Bump to baby
01It grows with you
Your bust changes a lot during pregnancy and nursing. The soft stretch fabric and adjustable back hooks give you room, so the same bra keeps fitting month after month.
“The fit is ideal... there is still space in the cups.” Camille, Canada
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No wires
02You forget you have it on
No wires, no digging, no red marks. Just a smooth, light hold that feels gentle on tender skin.
- Wire free and seamless
- Smooth under tees and dresses
- Wide soft band that stays in place
“The shape is perfect... Also love the fabric!” Stecia, Australia
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Nursing ready
03Feed with one hand
Unclip the cup with one hand and feed your baby in seconds. Clip it back just as fast. Easy at 3am, easy when you are out.
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Day and night
04Supportive by day, soft at night
Enough support for busy days, and soft enough to sleep in. One bra for the school run, the couch and the night feeds.
“She says they are very comfortable and supportive.” Anonymous, United States
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Size finder
05Easy to choose, easy to love
Order your usual bra size, or let our size finder pick it for you in 3 taps.
- 4 colors: Skin, Black, Grey Purple, Light Green
- Sizes S to XL
- Save up to 30% when you pick 2 or 3
60 day money back guarantee.
See the difference
Aura vs a regular nursing bra
Aura
Every day in Aura
Comfy from bump to baby
Ready when you are
Pick your colors
2 bras save 20%, 3 bras save 30%. Mix and match any colors and any bra from our nursing bra collection.
Free size swap · 60 day returns